Stories can help bring an issue to life. By sharing stories we help people understand why addressing issues like maternal and child health is so important and why responding through campaigns like Child Health Now are vital. These stories help capture what the issues are all about.

The Pied Piper: a modern day fairy tale
An adaptation of the fairy tale of the Pied Piper, where we relate the infamous tale to the idea that a slew of modern "pied pipers"—the major killers like pneumonia, malaria and diarrhoea—are stealing away our children because leaders have not kept their promises. Watch the video.

Reaching the unreached and helping to reduce infant mortality in Bangladesh:
Bilkis Begum, aged 44, is a housewife and community birth attendant who provides voluntary midwifery services to the poor and deprived women in her community. Read her story.

Join hands so all children can survive 5:
Every year 6.9 million children under the age of five lose their lives to preventable illnesses like pneumonia and diarrhoea. We know the causes and we know the simple and cost effective treatments that will save these lives. All we need is will. Watch the video.

A child's first five years:
The first five years of a child's life are the most important to ensuring a healthy future.  However, millions of children don't even have a chance to survive those first five years.  Find out how you can help children to Survive 5 through World Vision's global campaign - Child Health Now. Watch the video.

Making changes for the children in Afghanistan:
Villagers in a water-scarce village in Afghanistan have found the courage to try something new – water purification and different latrines – for the sake of their children’s health. Read more

Local health knowledge is saving lives in Papua:
When three community health workers took up their training in 2011 in the remote village of Yalelo, West Papua, Indonesia, they faced a difficult child health context. From 107 households in this village, 11 children had died between 2009 and 2011 from pneumonia or diarrhoea. Read more

The First 1,000 days:
In explaining the complex issues of child undernutrition World Vision Australia gave the classic Peter Pan fairytale a powerful twist.Watch the video.